How to Create a Content Rich Computer Reseller Online StoreContent is king. And creating a content rich, computer reseller website is one of the best ways to draw in targeted traffic to create awareness, gain new customers and increase sales.
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How to Create a Content Rich Computer Reseller Online Store
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Most internet computer reseller online stores, including major internet giants will only provide product features and specifications for that particular product. And many times, even that information is basic and brief.
You can gain a competitive edge on your competitors by going the extra mile and providing a content rich website dedicated to your niche market. And by adding content that is useful, valuable, informative and educational, you will be able to attract and retain your targeted and potential customers more so than with any other method. |
What type of content to add to your online store:
You can add all types of content in addition to complete product features and specification information such as:
-Comparison charts
-Top 10 list
-Product reviews
-Editorials from experts of that field
You can also add:
-Industry news
-News articles on the latest technology for that particular product category
-"How to" tutorials on how to use the product, how to trouble shoot, how to install etc.
For example, if you were to start a computer reseller business selling digital cameras and create an internet storefront which focuses on digital cameras then in addition to providing complete product features, specifications and images, you can add digital camera comparison charts listing all key features for each camera in its class.
Comparison charts for computer products have always been needful for helping customers make a buying decision right there and then.
You can add a top 10 list of the 10 best digital cameras right on your main page. This listing alone will identify you and your website as an expert in the field.
You can add digital camera news and reviews from online sources for that particular digital camera.
You can also add "how to" tutorial articles for example, on how to take professional pictures using proper lighting from correct angles.
-Comparison charts
-Top 10 list
-Product reviews
-Editorials from experts of that field
You can also add:
-Industry news
-News articles on the latest technology for that particular product category
-"How to" tutorials on how to use the product, how to trouble shoot, how to install etc.
For example, if you were to start a computer reseller business selling digital cameras and create an internet storefront which focuses on digital cameras then in addition to providing complete product features, specifications and images, you can add digital camera comparison charts listing all key features for each camera in its class.
Comparison charts for computer products have always been needful for helping customers make a buying decision right there and then.
You can add a top 10 list of the 10 best digital cameras right on your main page. This listing alone will identify you and your website as an expert in the field.
You can add digital camera news and reviews from online sources for that particular digital camera.
You can also add "how to" tutorial articles for example, on how to take professional pictures using proper lighting from correct angles.
Articles which help people learn how to use the product properly in order to get the best use out of the product will become of great benefit to your customers and web site visitors as well. And by providing such content for free, your site will draw in a wave of targeted traffic daily, for free.
And the most important type of content to provide in addition to complete product features and specification charts are comparison charts, positive customer reviews, tutorial articles on how to use or get the best use out of that specific product.
People want and need information and they want it for free. And by providing such information you will be able to contribute something of value to the information highway unlike your major competitors which are only out for the sale.
And the most important type of content to provide in addition to complete product features and specification charts are comparison charts, positive customer reviews, tutorial articles on how to use or get the best use out of that specific product.
People want and need information and they want it for free. And by providing such information you will be able to contribute something of value to the information highway unlike your major competitors which are only out for the sale.
Even if your customer has already purchased the product elsewhere, you can create awareness for your business when that customer finds your “how to” articles online. And most likely, they'll be back to your website once again and purchase the product from you when it comes time to upgrade, all because you provided them with free and informative content.
If you were selling hard drives and mass storage solutions for example, then you can provide articles on how to install hard drives, how to partition hard drives, and how to pick the right hard drive and storage solution according to their needs.
If you were selling hard drives and mass storage solutions for example, then you can provide articles on how to install hard drives, how to partition hard drives, and how to pick the right hard drive and storage solution according to their needs.
Consumers need help selecting which products are best for them according to their business or personal needs. And by providing helpful articles and comparison charts on your website then your internet storefront will become an information center and in time will convert that traffic into sales as related content builds instant credibility.
Providing extra relevant content on your computer reseller online store can also serve as a search engine optimization tool. Articles with specific keywords relevant to your products can help draw in waves of targeted traffic for free. So by providing free helpful articles, you’ll be able to obtain free targeted traffic.
So where do you go to obtain such articles for free?
You can ask the question on Google, Ask, Bing, MSN, or Yahoo, on “how to” do or use that specific product and find free articles in that manner.
You’ll find that at the bottom of most articles the author will give you permission to use their article on your website providing that you include a link back to their website which is fine as long as you're not linking to your competitors.
Or you can go straight to article resources such as:
www.ezinearticles.com
www.articlesbase.com
www.articlecity.com
…and many others as well.
Providing extra relevant content on your computer reseller online store can also serve as a search engine optimization tool. Articles with specific keywords relevant to your products can help draw in waves of targeted traffic for free. So by providing free helpful articles, you’ll be able to obtain free targeted traffic.
So where do you go to obtain such articles for free?
You can ask the question on Google, Ask, Bing, MSN, or Yahoo, on “how to” do or use that specific product and find free articles in that manner.
You’ll find that at the bottom of most articles the author will give you permission to use their article on your website providing that you include a link back to their website which is fine as long as you're not linking to your competitors.
Or you can go straight to article resources such as:
www.ezinearticles.com
www.articlesbase.com
www.articlecity.com
…and many others as well.
Article directory websites provide thousands of free articles specific to your niche market. And all you have to do is copy and paste the article onto your website, include the authors’ name and website address and you can use that article on your website for free.
This is by far the easiest way to gather product related content for your website without having to write it yourself.
IMPORTANT NOTE: Google will not index duplicate content web pages so it would be best to re-write articles or write your own articles as well.
Once you become an expert in your field then you can begin to create your own content and your own articles. You can do your own research and turn basic reports into interesting articles by re-writing them in your own words and with your own personality.
You can try to help your visitors and customers by solving their problems in your articles without making them buy anything. This is known as pre-selling and is just as important as selling itself.
This is by far the easiest way to gather product related content for your website without having to write it yourself.
IMPORTANT NOTE: Google will not index duplicate content web pages so it would be best to re-write articles or write your own articles as well.
Once you become an expert in your field then you can begin to create your own content and your own articles. You can do your own research and turn basic reports into interesting articles by re-writing them in your own words and with your own personality.
You can try to help your visitors and customers by solving their problems in your articles without making them buy anything. This is known as pre-selling and is just as important as selling itself.
You can use your web site to recommend the best products and services to your visitors which will quickly establish you as an expert in your niche market.
You can tell them which computer products are good and which ones are not and believe it or not, they’ll listen to you and buy what you recommend.
If you can answer your potential customers concerns in the form of educational articles and comparison charts then there's no reason why your internet storefront can’t become a 24-7 informative, selling machine.
By providing free content to your visitors, you’ll draw in much more traffic to your computer reseller website. And more traffic means more sales. And this alone can place you ahead of the competition to gain that competitive edge.
You can tell them which computer products are good and which ones are not and believe it or not, they’ll listen to you and buy what you recommend.
If you can answer your potential customers concerns in the form of educational articles and comparison charts then there's no reason why your internet storefront can’t become a 24-7 informative, selling machine.
By providing free content to your visitors, you’ll draw in much more traffic to your computer reseller website. And more traffic means more sales. And this alone can place you ahead of the competition to gain that competitive edge.
